FM Logistic appoints Héloïse Hadoux as managing director of FM Logistic Vietnam

FM Logistic has appointed Héloïse Hadoux as Managing Director of FM Logistic Vietnam, reinforcing its growth and sustainable logistics strategy in the country.

FM Logistic announces the appointment of Héloïse Hadoux as managing director of FM Logistic Vietnam, effective as of 25 May, 2026. In her new role, she will oversee all of FM Logistic’s operations in Vietnam.

A mission rooted in operational excellence and sustainable development

At the helm of the Vietnamese operations, Héloïse Hadoux will work alongside the local top team, which will report directly to her, to support FM Logistic’s growth in this strategic Southeast Asian region. Her mission will focus on three key pillars:

Expanding FM Logistic’s presence in Vietnam by strengthening the Group’s expertise in high-value-added sectors such as luxury, cosmetics, and retail. As Vietnam establishes itself as one of the most strategic logistics hubs in Southeast Asia driven by the “China+1” strategy, which encourages many companies to diversify their supply chains outside of China, FM Logistic aims to meet growing needs in bonded warehousing, customs clearance, and urban logistics in increasingly dense metropolises such as Hanoi and Ho Chi Minh City;

Ensuring operational excellence by deploying best practices drawn from her experience in lean management and supply chain management;

Accelerating the transition toward sustainable logistics, building on her experience in implementing demanding environmental standards, such as LEED Gold certification.

“Southeast Asia represents an incredible development ground for FM Logistic, and Vietnam is one of its most dynamic markets, boasting +25 % growth in 2025, driven in particular by the boom in e-commerce. I am convinced that combining an efficient, sustainable, and customer-oriented supply chain is the key to sustainably supporting our partners in their growth,” says Héloïse Hadoux, managing director of FM Logistic Vietnam.

A career of over 15 years spanning industry, supply chain, and logistics in Southeast Asia

A 2006 graduate of the École des Mines in Douai (engineering master’s degree in industrial management), Héloïse Hadoux has over 15 years of international experience in industry, supply chain and logistics.

She began her career at Procter & Gamble in France as a process engineer and then production manager. In 2011, she joined Coty as a lean manufacturing manager before being

promoted to warehouse manager. Following an expatriation to India, she joined Carlsberg in France as a production line manager, where she led a performance improvement program that won a European-level award.

In 2017, she moved to Thailand as customer service manager at Reckitt Benckiser, where she was responsible for supplying 50 global markets for the Durex brand. She joined Bolloré Logistics in 2019 as logistics general manager, developing luxury and cosmetics expertise and inaugurating the first LEED Gold-certified warehouse for a 3PL in Thailand. She then evolved to the role of supply chain manager for Southeast Asia. Since January 2025, she had been serving as logistics general manager at CEVA Logistics in Thailand before joining FM Logistic.

“Vietnam is a rapidly growing market at the heart of FM Logistic’s development strategy in Asia. Héloïse’s appointment was a natural choice: she knows the region’s dynamics perfectly, understands the demands of highly specialised sectors such as luxury and cosmetics, and has proven her ability to lead sustainable and ambitious transformations. I am convinced she will guide the Vietnamese teams to new heights,” says Christophe Menivard, chief operating officer for Europe, Brazil, and Vietnam at FM Logistic.

About FM Logistic

Supporting the development of sustainable omnichannel supply chains is central to FM Logistic’s strategy. Created in 1967, the family business is one of the main players in logistics in France and internationally, with a turnover of 1.9 billion euros. FM Logistic puts its expertise in consumer product logistics at the service of major manufacturers, distributors and e-commerce players. Its services cover the different stages of the supply chain: domestic and international transport, warehousing and inventory management, preparation and shipping of e-commerce and store orders, co-packing, “control tower” services. The company is aiming for carbon neutrality for its warehousing activities by 2030 and is among the best employers in its sector, as evidenced by the Top Employers France certification for the 8th consecutive year as well as the rankings of Forbes and Capital magazines. It employs more than 28,000 people in Europe, Asia and Latin America.

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FM Logistic media contacts

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Emmeline Jacob – +33 6 79 39 75 04- fmlogistic@ogilvy.com